National University of Singapore (NUS) alumnus Mr Yap Boh Tiong (’69) is no stranger to giving. He gives his time to speak at career talks and guest lectures. He spends precious hours mentoring students and hosting overseas students, and even offers students internship attachments at his company, the Mileage Communications Group. He also serves on NUS committees advising on public relations and fundraising.
But he doesn’t just stop there. When Mr Yap met his classmates at a homecoming event, he decided to inspire them to give too. The Sociology pioneer class of 1969 commemorated their 45th year of graduation by raising funds for the FASS Sociology Pioneer Class of ’69 Alumni Bursary Fund.
The fund will benefit two students every year, and they will have the privilege of meeting the Sociology pioneer class at the annual reunion dinner. “We hope to inculcate in them the spirit of giving and that they have to ‘give back to society’ when the time comes for them to do so,” he enthuses.
Mr Yap has fond memories of his time at NUS and made a lot of friends while studying in the law library. His soft spot for giving to education has benefited not only NUS, but other universities and polytechnics as well. It is his hope that more fellow alumni will give and advises fundraisers to engage them on different levels such as asking them to give their time and expertise in special programmes such as mentorships, career talks and discussion forums.
“When the bond is established, giving will come naturally because they now can see what the University is doing and how it is establishing itself as a world class university. I run a public relations consultancy and in our work, the need to communicate with all stakeholders on a regular basis is key,” he shares.
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